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Ashley Chase is a designer, product development manager and artist, based in LA. She grew up between Conanicut Island and Martha's Vineyard, and quickly fell in love with the sea. As a child, she was inspired by the steel fishing boats and classic wooden sailboats in the harbors, the verdant landscape of the islands, and the constant yet ever-changing ocean.

Later, Ashley drew inspiration from traveling to places like Japan, Europe, Central America, and Indonesia. It was while living in Bali that she launched a swimwear label Ulu, and later a beach lifestyle brand SeaLove, which was featured in boutiques and five-star resorts around the world. She has built brands from the ground up and taken concepts to market. Since moving to LA, she has worked with brands across categories: swimwear, apparel, outerwear, accessories, skincare and apothecary.

With 12+ years of experience in design, development and project management, Ashley looks forward to sharing her passions with you as she continues to create.

Photo by Chandler Cook


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